What’s Actually Happening in the Amazon, and How Our Cheap Outrage Is Making It Worse
12 min readAug 27, 2019
By now everyone on the social internet has heard of the fires spreading across the Amazon. In a way, this growing awareness is good. There are deep and urgent problems that require our attention. Trouble is, #ActForTheAmazon is rooted in a deeply misinformed view of what’s happening, and most of our would-be advocacy is only serving as fuel for…